• Branding
  • Digital
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The Baptist News Global brand presents a clean, relatable logo mark that reinforces their “Conversations that matter” tagline. Along with a new look, their refreshed and modernized website offers an easier, enhanced experience that minimizes distraction and increases engagement. The simpler format helps users more easily navigate to content they want to read in both mobile and desktop environments. The results? Over 2x growth — and a serious server upgrade to handle the increased audience.

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